CTA buttons are placed in push notifications to lead subscribers in performing desired actions to increase website growth and conversions.
10 Ways To Drive User Engagement
These meaningful actions can be signing up for offers, buying products, downloading blogs, setting reminders, and others.
The popup action buttons increase the convenience of users and publishers can also know the specific user behaviour.
Click on the link to know more: https://www.truepush.com/blog/cta-buttons-best-practices/
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