• To work on Search Engine Optimization Campaigns on Xcite.com
• To assist Managers in SEO campaign implementation and drive strategy

• Assist the managers on online SEO campaign strategy, keyword research, onsite optimization, offsite optimization,

• Work on analytics reporting to identify the customer behavior journey to understand the overall effectiveness of the campaign and to drive the new strategy

• Work with Team responsibly and proficiently in achieving the monthly/yearly targets

• Co-ordinate with internal teams like marketing, IT requirements changes, merchandising team etc

• Co-ordinate with SEO vendor to achieve the monthly traffic and revenue targets

BEHAVIOURAL:

• Team Player: Proactive and highly motivated team player.
• Result Orientation: Enthusiastic and motivated, to chase provided sales targets and achieve them. To be able to cope under pressure and deliver results.
• Communication Skills: Exceptional communication skills and keen on collaborating with internal teams for daily activities
• Bilingual skills preferred (English & Arabic)

FUNCTIONAL:

• SEO/SEM : Must be pro in handling daily/monthly SEO activities keyword planning & research, blog optimization, backlinks strategy and improvisation, content marketing (text, videos, images etc), competitive analysis, knowledge on ad words
• Google Analytics Certification: Google analytics certification is plus
• App Store Optimization: Expert in handling app marketing campaigns across Google play store & apple app store
• Excel and Reporting: Good knowledge of excel shortcuts and formulas and good reporting skills
• Data Driven: Day to day analysis of the performance and apply the best strategy to improve the ROI performance

EDUCATION:

• Bachelor’s Degree (Marketing Preferred)
• Certification : Google Analytics, Google Ad words

YEARS OF EXPERIENCE:

• 3-5 yearsof Online marketing experience working on marketing channels like Google ad words, Google Search console, Google Keyword tools
• Up to Date with latest trends and understand the challenges and opportunities of digital marketing
• Industry Knowledge: Latest marketing channels, Competitor Analysis